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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


Virtualization Enables Non-Profit Earth Rangers to Green Its Data Center
Migrating toward virtualization technology and sustainability practices

Earth Rangers is focused on working with children to help protect biodiversity. Our long-term goal is to partner with them to protect enough natural habitats to ensure the lasting survival of all species in Canada, where we are based. We take our mission to "Bring Back the Wild" seriously and run our organization with conservation and "green" values in mind. Many might think that building a technologically advanced data center defies these values; however, we set out to prove that a data center could be both fully functional and energy efficient. Virtualization technology, we believed, would be the key to success, and we were right. In going green, we also saved a lot of green - money, that is.

A short history of the data center and a vision for its future
Data centers have always been power hungry and have become even more so in recent years. Over the last decade, as applications have grown more sophisticated and servers more powerful, digital data has grown at an exponential rate and the deployment of storage systems has proliferated. Add to this the wired and wireless networks connecting millions of users to these systems, and the stage is set for a microcosm of the world's energy crisis in every data center. Fortunately, innovation in servers, storage and networking technology - especially server and storage virtualization - have made possible an entirely new way of designing energy-efficient data centers while accommodating the need for scaling performance and capacity.  Until vendors come up with solar-powered solutions, today's virtualized storage options are an organization's best bet for building green data centers.

Before we deployed anything, I researched the latest virtualization technologies and then implemented the technology from the ground up in the new data center at the Earth Rangers Centre (ERC), a building recognized in Leadership in Energy and Environmental Design (LEED) with a Gold designation. The 60,000-square-foot ERC, located in Woodbridge, Ontario, currently uses 84 percent less energy than an average building of the same size. The building optimizes natural sunlight and maximizes clean-air ventilation, while integrated systems recycle wastewater, provide radiant heating and cooling, and capture solar energy. Given these sustainable technologies, we certainly did not want to move an inefficient data center into our LEED-certified building. The challenge was to build a data center that would contribute to the building's overall energy efficiency without sacrificing the leading-edge performance our growing organization requires. We needed to house it in a small, 100-square-foot space, and we wanted it to be a showcase of the latest in green IT technology.

Technology and environmental protection: a better fit than one might expect
As an environmental education and conservation organization, Earth Rangers leads by example to demonstrate to the community and other organizations how to use energy-efficient products. All employees, regardless of their department, understand this goal, and it was one we had to reach in IT, as well. The data center was an important, albeit challenging, place upon which to focus.

The first thing I settled on was a virtual server infrastructure, which eliminated 90 percent of the hardware a conventional server deployment would require; and this became the central decision that drove much of the architecture of the data center. Next, I chose the most power-efficient RAM-intensive blade servers I could find to host my virtual servers. I ended up with three physical blade servers running 62 virtual servers - with room for more as our needs grow.

The virtual server infrastructure, in turn, drove my storage and data protection decisions. For storage, I chose one of the new generation of virtualized storage arrays - one with a full 10 terabytes of raw storage capacity - that could serve up virtual disks of any size as needed for each of my virtual servers. There is plenty of head room on this array; when I need more capacity, all I need to do is add another array and it will expand the virtual pool of available storage - mirroring the flexibility of my virtual servers.

Not just environmentally friendly, but cost-efficient
A comparable deployment using conventional servers and storage would require a data center 10 times this size. By creating a virtualized environment on the energy-efficient blades, we have saved nearly 85 percent of the energy costs compared with a non-virtualized environment. This is a compelling result for any business, not just one with an environmental mission.

For data protection, I deployed a disk-based backup system from FalconStor Software that eliminates the need for tape-based backup and allows me to restore lost or corrupted files on a granular level in minutes. There is an indirect positive impact on the environment with this system, since we are no longer burning fossil fuels to truck copies of our data on tape to a remote location for safekeeping. We are currently using a continuous data protection solution and site-to-site disaster recovery.

We completed the initial construction of the data center in December 2008. Since then, as the data center has grown, energy consumption has only doubled even though performance has increased more than tenfold. Since the data center is embedded in an extraordinarily energy efficient building, the electricity it consumes for computing (nearly 100 kWh per day) is offset by the energy generated from the ERC's 88 kW photovoltaic arrays, while the heat generated by the IT equipment will be used to warm the building and offset our heating costs in the near future. To complete the efficient use of electricity, we deployed an Ethernet routing switch enabled with power over Ethernet technology to facilitate the transfer of electrical power and data across the infrastructure.

Virtualization has not only saved us space and energy in the data center, but with the use of virtual desktop technology and thin clients, we have reduced the need for expensive, energy-intensive desktops. Now the majority of storage and processing power is centrally located in and distributed from the data center. Not only does this save energy, but it also facilitates the distribution of new software and upgrades to all staff from a central location.

The virtualized architecture of our data center saves more than 111,000 kilowatt hours per year or the equivalent of more than 26 metric tons of carbon dioxide emissions annually. In addition to the efficiency of the data center itself, a virtual private network (VPN) allows more than half of Earth Rangers' staff of 40 to work from home, reducing pollution caused by driving to work every day; it is estimated that our VPN capabilities can help eliminate more than 23 metric tons of greenhouse gas emissions per year.

A green data center to complement a green organization
Everything that Earth Rangers deployed in its data center is proven green technology that any organization can put to good use today. The ERC data center is living proof that the massive energy-hogging data centers of the past are not necessary for any business to have the performance and capacity it requires. The path toward energy efficiency in the data center is worth investigating. Whether your mission is to save money, save energy, or both, migrating toward virtualization technology and sustainability practices can help you reach your goals.

For more information about Earth Rangers and the technologies we used in the data center, check out the following resources:

About Rob DiStefano
Rob DiStefano is IT systems manager for Earth Rangers, an innovative and charitable organization with a mission to inspire kids to help Bring Back the Wild. Its goal is to empower today’s children to become a determined part of the solution to the current biodiversity crisis. Rob is using FalconStor Software’s Continuous Data Protector appliance as part of his technology infrastructure to build the Earth Rangers Centre’s energy-efficient data center.

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Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


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Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

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If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

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