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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


Surveying Cloud and Virtualization in Application Middleware
Examining trends and challenges in the field

For about two years now, I have had the opportunity to be out in the field and talk to those in the IT trenches that create, deploy, and operate middleware application infrastructure. More to the point, I have been working with them on ways that they can leverage elements of virtualization, automation, and policy-driven computing to make their work easier and more efficient.

While I hope I have been able to share some helpful information and introduce some useful tools in this space, I believe I have been the largest benefactor from these interactions. I learn something each time I go out on a trip, and I thought it was about time I share some of what I see out in the field today. Therefore, in no particular order, here are five trends and challenges I see in the area of middleware application infrastructure with respect to cloud/virtualization/automation and related technologies.

  • Virtualization as a de facto delivery model: Leveraging virtualization to deliver middleware application environments is no longer contrarian or cutting-edge. In fact, it is mostly a mainstream scenario now, especially for dynamic/temporal environments like development and test. As a result, users are looking for advanced virtualization techniques, or in other words more bang for the buck. They want images that not only encapsulate installation of binaries, but they also want dynamic configuration updates and inter-component integration actions during image activation. Vendors are definitely pushing into this space, and standards like the Open Virtualization Format (OVF) definitely help to push innovation in this regard. Interestingly enough, images that are more sophisticated bring their own challenges, as you will see later.
  • Cultural challenges for the cloud: This is a topic I often bring up, but when I talk with users struggling with employing virtualization, automation, or cloud techniques, nine times out of ten it is not technical. Rather, the real problem is confronting culture within the organization. This could be learning how to work across organizational silos as they move towards self-service stack provisioning processes, or it could be convincing developers that the machine hidden under their desk is actually of greater use when put into a shared pool of resource. Multiple things have to happen here on both the provider and consumer side. Consumers have to look beyond short-term pain and look at long-term value. Providers need to focus on not only showing the compelling value in light of the short-term pain, but they also need to provide technical remediation for some of these issues. For instance, providers need to address organizational silos by accounting for that in the design and implementation of their interfaces (i.e. well-defined user roles and access controls).
  • Workflow governance challenges for the cloud: Users are attempting to reconcile traditional workflow governance techniques with the new provisioning model put forth by the cloud. While the technology allows them to provision environments with unprecedented speed and potentially move toward a self-service model, their workflow governance processes just do not work like this. If I can spin up an environment in 5 minutes from the time I decide to deploy until the time it is ready, that is great. However, if I have to go through a day long ticket request process to start that deployment, that is not so good. This is the challenge facing many organizations, and providers need to ensure they can account for some type of integrated workflow governance around provisioning. Whether it is directly in the system, or delivered via integration hooks, providers cannot ignore this capability.
  • Automation enhancement: Automating data center operations has long been a priority for many organizations. Virtualization perhaps reinforces the need or desire to further automate since it enables the automation of a significant portion of environment delivery. With the automation boon provided by virtualization, companies are looking to go further, realizing that the deployment of middleware application environments does not happen in a vacuum. For instance, often times other processes, like the completion of an application build, signal the need for the deployment of middleware infrastructure. In this particular scenario, users are looking to create one coherent flow that builds an application, deploys application infrastructure, and deploys the new application on top of that infrastructure. Obviously, providers need to be aware of this as it heightens the need for remote interfaces into systems. It is not likely you will build a single system that can do it all. Rather, you want to build systems that deliver well-defined functionality, and ensure its openness to enable a more holistic data center management approach.
  • Delivery model agnosticism: While virtualization is indeed mainstream, many companies are not necessarily using it throughout the lifecycle of an application environment. In fact, I talk with many users that employ virtualization to deliver application environments for development and test efforts, but as they get closer to the production boundary they revert to running environments in native mode (directly on hardware). In some cases though, there is a problem bridging the gap between the virtual and physical world to ensure that what they developed and tested is the same thing they put into production. Specifically, when using virtual images that encompass many of the administrative configuration and integration tasks, there is a concern regarding the accuracy with which they can complete those actions when setting up the environment in a manual fashion. If you find yourself in this situation, the best approach is to decouple as many configuration/integration actions from the delivery process as possible. Whether delivering via virtualization or natively, the delivery should encompass the installation and a minimal set of application infrastructure configuration. At that point, a second system provides any additional required configuration (i.e. installing applications, creating application resources, etc.). This second system should be able to operate on the application infrastructure regardless of the way in which one delivers it.

These are just a handful of common issues I hear about, and a glimpse into how both providers and consumers can and are addressing them. If you are a practitioner in this space, or if you are like me and work directly with those practitioners, I am definitely interested in your take. Drop a comment here or contact me on Twitter @damrhein.

About Dustin Amrhein
Dustin Amrhein joined IBM as a member of the development team for WebSphere Application Server. While in that position, he worked on the development of Web services infrastructure and Web services programming models. In his current role, Dustin is a technical specialist for cloud, mobile, and data grid technology in IBM's WebSphere portfolio. He blogs at http://dustinamrhein.ulitzer.com. You can follow him on Twitter at http://twitter.com/damrhein.

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2016 | 2015 | 2014 | 2013 | 2012
Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

Join Us as a Media Partner - Together We Can Enable the Digital Transformation!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email events@sys-con.com.

@ThingsExpo Blogs
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Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to advisory roles at startups. He has worked extensively on monetization, SAAS, IoT, ecosystems, partne...
Inzata is a powerful, revolutionary data analytics platform for integrating, exploring, and analyzing data of any kind, from any source, at massive scale. Powerful AI-assisted Modeling and a patented analytics engine help users quickly load, blend and model raw and unstructured data into powerful enterprise data models, actionable real-time analytics and engaging visualizations. Go beyond spreadsheets and slides and compose a powerful narrative about how your business is performing, and how you could make it better.
Digital Transformation Blogs
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Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to advisory roles at startups. He has worked extensively on monetization, SAAS, IoT, ecosystems, partne...
Atmosera delivers modern cloud services that maximize the advantages of cloud-based infrastructures. Offering private, hybrid, and public cloud solutions, Atmosera works closely with customers to engineer, deploy, and operate cloud architectures with advanced services that deliver strategic business outcomes. Atmosera's expertise simplifies the process of cloud transformation and our 20+ years of experience managing complex IT environments provides our customers with the confidence and trust that they are being taken care of.
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