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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


Understanding the Mobility Customer
Why business, user and IT requirements drive mobility

Ben Franklin often said that "by failing to prepare, you are preparing to fail." Not preparing for who your actual enterprise mobility management (EMM) customer is may have dire consequences as mobile devices (both personal and corporate-issued) access more corporate data. Before you can solve the requirements for EMM you have to properly define who the enterprise mobility customer is.

It may seem obvious who the customer is, but the road to EMM success is littered with failed projects (and companies for that matter) that didn't properly define who the EMM customer is. The EMM customer is three parts of any organization...the business itself, the actual users of course and the IT department. Understanding that you have to address requirements for each part is important and cannot be understated. Focusing on only one or two parts of an organization will prove costly.

Why? Why focus on these three parts of the organization? Well, it's first important to understand their requirements.

Business
The business is looking for something far different from EMM than users and IT. The business needs to address compliance, privacy standards, data loss prevention, time-to-value, workforce productivity, employee satisfaction, reduce CAPEX/OPEX and choose a future proof-solution that will provide the best ROI at the lowest TCO among many other things. For example, a healthcare or government organization may need to address mandated security requirements and privacy standards based on their risk posture and/or tolerance. On the other hand a sales organization may look to improving workforce productivity and agility while securing corporate intellectual property. Every organization wants an EMM solution that enables them be agile, flexible and truly mobile. In addition, the need to address data loss prevention due to both sanctioned and unsanctioned bring-your-own device (BYOD) and bring-your-own apps (BYOA) has become paramount. Organizations are being bombarded with employees using consumer applications, especially content management solutions, to be more productive. And, even more importantly, organizations want to implement a solution that has long-term viability...a comprehensive solution that is delivered from a vendor with staying power.

Users
The user (often overlooked) has completely redefined the way IT services are delivered. If you think about IT, it was once assumed that everyone would work in an office, use a corporate-issued PC and be attached to a wired network. The reality is that today's users are mobile, wireless, using cloud services, personal devices and mobile-apps. Users want device choice, and many now prefer to use iOS and Android devices. In some cases users possess many different types of devices depending on what they're trying to address while mobile both inside and outside of the office. I myself carry a HP Windows 7 laptop, Samsung Windows 8.1 tablet, Apple iPad, Samsung Note 10.1 tablet and Apple 5S iPhone. If I'm editing a Visio or Excel document, then I lean towards using my Windows devices. When I'm traveling both inside and outside the office, I grab my Apple iPad or my Samsung Note depending on specific tasks. And last but not least I am always using my phone at various times of the day to accomplish both personal and work-related tasks. This makes productivity apps that provide a native device experience essential. Most users want to use apps that mimic the functionality and ease of use that consumer apps offer. And, more importantly they want to use their own device and get access to all their corporate apps and data. They don't care if the app is Windows, web, SaaS, intranet or mobile... they want access and just expect it to work from any device. In a nutshell, users want performance, personalization and functionality.

IT
IT wants a solution that gives them complete control over corporate data with the ability to monitor and manage the data and the devices they're on with a simplified process. The solution has to be enterprise grade and address the broadest set of EMM use cases. It has to be flexible enough to address device management, app management, content management, mobile device support, mobile collaboration and even more. Solution that offer the ability to deploy on-premise, in a secure public cloud or both is key. Many IT departments are looking to address business continuity and disaster recovery concerns as many organizations have SLAs that require 100% uptime and access to corporate data. The next hurricane or snowstorm that comes along shouldn't automatically mean a loss in workforce productivity. Complex, multi-product solutions from multiple vendors with different SLAs can be a nightmare...as someone that began his career in IT, I can tell you there is nothing worse than having an outage and sitting on a call with multiple vendors and everyone is pointing fingers at each other...you just want "one throat to choke" and your issue resolved.

What next?
If you're looking to implement an EMM solution, it's important to do your due diligence. Implementing an EMM solution is both a team effort and a contact sport. It is important you get real engagement from key stakeholders and, of course, even ask the employees themselves. Reach out to non-typical stakeholders such as Legal, HR and even lines-of-businesses such as Sales as these stakeholders may have more influence over a possible EMM program than you think. After you put together your key stakeholders, it's important to remember the main issues that will affect your stakeholders' decision making process, and that includes, but is not limited to, strategy, funding and in-house skills. This is where it's important that you help them to rationalize and align key business drivers with those issues. One thing for certain is that "one size doesn't fit all".

Just remember, "by failing to prepare, you are preparing to fail."

About Christopher Campbell
Christopher Campbell is a leading expert in social media branding and marketing. He is a senior marketing manager for a multi-billion dollar technology company and a social media marketing advisor and consultant for SMB to mid-market organizations when he’s not doing pro-bono work for nonprofits. Christopher’s focus includes program development for driving customer enablement, awareness, engagement, thought leadership and conversion. He holds an MBA in Marketing from the University of Miami and a Project Management Certification from Cornell University.

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2016 | 2015 | 2014 | 2013 | 2012
Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

Join Us as a Media Partner - Together We Can Enable the Digital Transformation!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email events@sys-con.com.

@ThingsExpo Blogs
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Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or personal computing needs.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to advisory roles at startups. He has worked extensively on monetization, SAAS, IoT, ecosystems, partne...
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Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or personal computing needs.
All in Mobile is a place where we continually maximize their impact by fostering understanding, empathy, insights, creativity and joy. They believe that a truly useful and desirable mobile app doesn't need the brightest idea or the most advanced technology. A great product begins with understanding people. It's easy to think that customers will love your app, but can you justify it? They make sure your final app is something that users truly want and need. The only way to do this is by researching target group and involving users in the designing process.
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