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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


IoT and Location Beacons | @ThingsExpo #IoT #IIoT #M2M #InternetOfThings
How Spain’s Mobile Experience leverages HPE location services to enrich the museum experience

The next BriefingsDirect Voice of the Customer discussion hones in on an organization in Madrid, Spain called Mobile Experience. We're about to learn how they precisely track the location of individuals using mobile devices inside of large organizations, like a museum, and then apply that to an enriched mobile user experience.

To learn how precise positioning in a store or resort – anywhere with WiFi – leads to fascinating new mobile business apps development and interactive user experience benefits, we're joined by Alvaro Garcia-Hoz, Founder and General Manager of Mobile Experience in Madrid. The discussion is moderated by me, Dana Gardner, Principal Analyst at Interarbor Solutions.

Here are some excerpts:

Gardner: Tell us about Mobile Experience and how you have been able to work with a Wi-Fi provider like HPE Aruba to provide this really unique and interesting location experience within a large building or campus.

Garcia Hoz: We started working for museums and we saw that there were a lot of mobile applications for museums -- but none of them were really helping the visitors during their visits. So, we decided to make an application for museumgoers, so visitors would  have a much better experience.

Garcia-Hoz

We designed this application without thinking about all the technology available at the moment. When we made the design, we discovered that one feature that we needed was an indoor-location system. So, we did deep research to try and find a way to have this location capability work properly … and we found two suppliers.

The first one had a Wi-Fi location system, and two years ago, when we started working with them, we implemented their Wi-Fi indoor-location system in the museum and it was working, but it was not working the way we were expecting. The user experience was not good enough. But then, we found HPE Aruba Beacons. They sent us a packet of beacons, and we deployed them in the museum.

We quickly discovered that the system was working really, really well, with very good accuracy. We made the deployment in less than a couple of days across the whole museum -- that is about 150 beacons. It really works, and the user experience changed totally.

Then, we called HPE Aruba and we said, “Okay guys, come to the museum to see how this is working because you're going to really be amazed.” And when they came to the museum they said, “Wow.”

After the 18 months that we had been working together, we decided to make a presentation for the media and other partners. From that moment on, we began receiving requests for proposals for other industries like retail, hospitality, and healthcare. There are hundreds of applications.

Gardner: How were the museums able to enhance the experience of their visitors through the technology?

Three points

Garcia-Hoz: For me there are three very basic points. The first one is that they can prepare guided tours for those visitors, depending on their specific needs. Normally, when people visit a museum, after a couple of hours, they're done and they leave the museum without knowing if they've viewed all of the exhibits. They don’t know if they missed any pieces of art or pieces of information that are important and relevant to them.

What we give the museum is the ability to prepare those guided tours depending on the amount of time a visitor wants to spend at the museum. So if you go, for instance, to the British Museum, given that we are in London, and you decide to spend two hours, the application will show you the works that the museum thinks that you cannot miss if you want to be there for two hours.

The application will guide you through the museum like an indoor GPS, while you're walking within the museum, and they will guide you through the 20 works you have to see in that museum, and then give you all the information for those exhibits.

The second point is that it's different information for different types of visitors. For example, since we come from Madrid, when you are visiting the Real Madrid Museum, it’s different if you are 60 years old or if you are 20 years old, because the information you want to see is very different. With this application, we give the museum the opportunity to deliver highly personalized information.

With this application, we give the museum the opportunity to deliver highly personalized information.

Gardner: Personalization is so important now that everyone is carrying a smartphone. It really changes how you can have an experience within a shopping mall, for example. Or, if you want to start providing commerce based on demographic information, you could have something on sale for one person but maybe not for another, because it wouldn't be appropriate for them. In healthcare, if you're in a hospital, a large campus, it’s very easy to get lost. There are lots of different ways that this can be used.

What are the next steps? Where do you, Aruba, and HPE go in order to create a developer following for more applications and more ability to take advantage of this very precise location capability within almost any building?

Garcia-Hoz: Aruba and HPE are helping us a lot and they're spreading the word. This technology is so new, and we're visiting very important customers. But when we start talking to them, and we are talking about Aruba Beacons, and how they can get all this information from users, we're exploring what can be done and what can’t be done.

Gardner: Where can you go to get more information on this technology?

More information

Garcia-Hoz: You can go to my website, mobileXperience.es. There, we have a lot of information about different features that can be delivered for mobile users.

Gardner: And how about developers? Are they able to use the Aruba SDK or APIs? How would the developers start to take advantage of this as a service?

Garcia-Hoz: There are two different ways of doing this. They can go directly to the Aruba SDK to have that for them and build on that, and also they can come to us -- if you already have your venue up you can use your API so you can get all these features together.

You may also be interested in:

About Dana Gardner
At Interarbor Solutions, we create the analysis and in-depth podcasts on enterprise software and cloud trends that help fuel the social media revolution. As a veteran IT analyst, Dana Gardner moderates discussions and interviews get to the meat of the hottest technology topics. We define and forecast the business productivity effects of enterprise infrastructure, SOA and cloud advances. Our social media vehicles become conversational platforms, powerfully distributed via the BriefingsDirect Network of online media partners like ZDNet and IT-Director.com. As founder and principal analyst at Interarbor Solutions, Dana Gardner created BriefingsDirect to give online readers and listeners in-depth and direct access to the brightest thought leaders on IT. Our twice-monthly BriefingsDirect Analyst Insights Edition podcasts examine the latest IT news with a panel of analysts and guests. Our sponsored discussions provide a unique, deep-dive focus on specific industry problems and the latest solutions. This podcast equivalent of an analyst briefing session -- made available as a podcast/transcript/blog to any interested viewer and search engine seeker -- breaks the mold on closed knowledge. These informational podcasts jump-start conversational evangelism, drive traffic to lead generation campaigns, and produce strong SEO returns. Interarbor Solutions provides fresh and creative thinking on IT, SOA, cloud and social media strategies based on the power of thoughtful content, made freely and easily available to proactive seekers of insights and information. As a result, marketers and branding professionals can communicate inexpensively with self-qualifiying readers/listeners in discreet market segments. BriefingsDirect podcasts hosted by Dana Gardner: Full turnkey planning, moderatiing, producing, hosting, and distribution via blogs and IT media partners of essential IT knowledge and understanding.

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2016 | 2015 | 2014 | 2013 | 2012
Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

Join Us as a Media Partner - Together We Can Enable the Digital Transformation!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email events@sys-con.com.

@ThingsExpo Blogs
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