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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


IoT and #BigData – Who Owns All the Data? | @ThingsExpo #IoT #M2M #API
How many websites have you created accounts on?

Internet of Things and Big Data - Who Owns All the Data?

We've been doing it for years, decades for some. How many websites have you created accounts on? Your bank, your credit card companies, social media sites, hotels and travel sites, online shopping sites, and that's just the start. We do it often without even thinking about it, quickly entering our personal information, our data, in a plethora of systems. Sometimes we're not even aware of the information we are providing. It could be very personal information (think of the security questions you provide answers to for protecting your information on these systems), to information about your behavior, your interests (websites visited, internet search topics). While possibly concerning from a privacy perspective, you had some level of control. For the backend systems involved, the volume and variety of the data was a manageable situation. The tradeoff between privacy and convenience is something we, for the most part, found acceptable.

Not just about personal data
This is not a situation unique to consumers and personal data - businesses do the same thing. In order to conduct business with each other, businesses must share key information about themselves and their operations with their partners, such as key contacts within the organization, purchasing trends, locations, and shipping patterns of products. All the information that is needed by the business partners, yet is also an asset subject to privacy concerns within the business. As with our personal data, it is always a delicate balancing act of tradeoffs in order to be able to conduct business.

Then came mobile and Internet of Things
The game changed when the mobile revolution started, and continued with the explosion of the Internet of Things. Your mobile apps, along with all your ‘smart' devices that you wear (e.g., fitbit), are in your home (e.g., smart TVs, nest, smart appliances), or even your car, are sending massive amounts of disparate information out into the cloud. While the data packets for most devices tend to be small, there are a lot of devices. Gartner estimates that there will be over 20 billion ‘things' by 2020. To the sheer volume of devices, now add in the velocity of the data. These devices can be streaming a large variety information constantly. Your GPS location, house temperature, car speed, even your blood pressure. Sometimes we are aware, many times not.

The business-to-business side is not without impacts as well. RFID chips in inventory that is shipping between and through partner, smart manufacturing facilities, like smart homes, are providing huge volumes of information about their operation without even potentially realizing it.

Privacy & ownership vs the world
This is not a ‘the sky is falling' or the ‘world has my data' rant. I raise it to point out the impact of our data usage and consumption is in today's world of the ‘Internet of Everything.' I am reminded of a presentation I attended at a Gartner Symposium entitled ‘Privacy vs the World' presented by Heidi Wachs, a research director at Gartner. She raised the point that "the lines between social culture, corporate culture and regulation are blurred when it comes to privacy'." She asked the attendees, "How can organizations truly define privacy so that it is appropriately preserved?" The discussion revolved around the constant struggle and balancing of the business needs, convenience, and addressing privacy and security concerns of the users (or business partners) of the system. As many of you know, one of my favorite sayings is ‘Everything is a tradeoff.' The phrase was never truer than in our new world of Big Data and the Internet of Things. New uses and the data that is being collected appear at breakneck speeds, sometimes before we even understand the implications and tradeoffs involved.

Information is an asset
An added twist to this conundrum was raised in a recent article in The Atlantic. In the piece, the author raises the additional question, what happens to that data if the company storing it goes bust? Your personal information could be considered an asset of value that can be sold off, as what happened with Radio Shack.

While not discussed in the article, it raised another thought for me from a business-to-business perspective. What if my business partner is acquired by one of my competitors? Would it provide them insights into my operations, and help them possibly derive a competitive advantage with that information?

If data passes through your system, you have a responsibility
As technologists, we have a responsibility to help the business understand the tradeoffs and risks involved in this rapidly changing environment. We as humans, by nature, love to hoard things, and data is no different. We are accumulating large amounts of data as it passes through our systems. If it is in or passes through your system, you have a responsibility for ensuring the rules are followed. What level of privacy is needed/required/desired is fully dependent on the data itself. Not all data is created equal; some requires more privacy than others. Privacy and the security mechanisms needed to implement that privacy is not a once and done kind of thing; it's constantly evolving and changing. In the Gartner presentation I mentioned, Heidi asked a challenging question: "When a law enforcement agency comes asking for all that data you have been hoarding, what will you do?" It is better to be proactive and plan ahead than reactive when the situation occurs.

In this fast-paced, rapidly changing technology environment we live in today, we are providing and collecting huge amounts of data from an ever-increasing number of potential sources, whether they be mobiles, wearables, our vehicles, or any other of a myriad of sources we haven't even thought about. This data is traveling through the nebulous cloud environment we all love to talk about, and traveling through the ether to its final destination. Our challenge as technologists is to understand the implications, challenges, and tradeoffs involved in that world, and be able to articulate those to the business so that the proper balance between business needs, data ownership and privacy, convenience, et al, can be achieved.

It's a difficult and delicate balance. There is no one right answer, no one size fits all as to which tradeoffs are acceptable. Ultimately, that is a business decision, based on the goals and needs of the organization, and could change over time. It's walking a tightrope over a shark infested tank of water. Our job as technologists is to try and help the business understand the risks and tradeoffs so they can traverse that tightrope and get to the other side safely.

This post is sponsored by SAS and Big Data Forum.

About Ed Featherston
Ed Featherston is VP, Principal Architect at Cloud Technology Partners. He brings 35 years of technology experience in designing, building, and implementing large complex solutions. He has significant expertise in systems integration, Internet/intranet, and cloud technologies. He has delivered projects in various industries, including financial services, pharmacy, government and retail.

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Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


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Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

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SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email events@sys-con.com.

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