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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!


The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.


We'll see you in New York!



Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• XMPP
• Nest Labs



The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!


The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
 
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.




@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.


Travel Companies Turn to the Cloud | @CloudExpo #Cloud #Analytics
As with other industries, mobile-first is the priority

What do Delta, United, Marriott and National Car Rental all have in common? They're some of the most popular and highest-rated brands among business travelers, according to Certify, and companies are working hard to ensure that their business clientele - and their tourism and leisure travel guests - are having the customer experience that boosts their brand and bottom line.

The same goes for travel booking companies too, and they're increasingly turning to cloud-based services and mobile technologies to keep their customer satisfaction and brand reputation first in a competitive marketplace. What companies like TripAdvisor, HotelsCombined or Airbnb have in common is a strong online presence boosted by technology investments.

Travel Companies Investing in People and Technology
In order to do that, though, companies need to invest in both the people and the technology to make their travel sites as much a "destination" as, say, the extended-stay hotels with staff that speaks Mandarin or the pet-friendly resorts for travelers who won't leave any beloved adventurer behind.

One smart site feature is the video or virtual reality tour, which helps people to make decisions they feel better about because they're rooted in experience and a "seeing is believing" that goes beyond a static photo of, say, a bed in a room that looks like any other. Marriott has been exploring the VR concept, while others focus along the continuum of the customer experience with "provocative design," an intentional moment created for guests to share on social media and advance marketing efforts through user-generated content on Instagram. Still others - including the Wyndham Hotel Group - are looking at optimal Wi-Fi, mobile check-in and other technologies that advance their loyalty programs in new ways.

"It's actually for the human factor because our guests are telling us they want to live in our hotels the same way they live at home," says Elie Maalouf, CEO for the Americas at InterContinental, in a recent USA Today interview. Their investments in cloud-based connectivity make it possible for customers to have a seamless experience, but the technology also is helping to cut operational costs at properties. In part, that means mobile platforms for checking in, choosing rooms, ordering food and other features.

Other tools, like Google Flights or HotelsCombined.com, a metasearch engine that maximizes the booking journey with all the information they need to know, continue to evolve with the market by investing in the development of new apps and features that go beyond simple search and price comparison. So do products like Airbnb, with its nontraditional approach to accommodation but the additional option of "experiences" featured on its site, many geared toward social good activism, favorite hobbies or tour preferences, arts packages or nature and wellness tours.

It's not just that you'll book a clean room in Cape Town anymore; your host promises to deliver a set of experiences including a photo history walk, cooking class and backstage VIP treatment at the jazz club. Those experiences, too, are facilitated by the technology that's changing the tourism and travel industry.

Personalized Service Is Driven by Data
As with other industries, mobile-first is the priority. More people than ever are researching their flights and accommodations on smartphones or tablets, and then finalizing their plans on the mobile device or the desktop. HotelsCombined has invested in apps designed to maximize the hotel booking experience on both desktop and mobile. "HotelsCombined noticed the shift toward mobile bookings back in 2014 and invested heavily in developing our mobile product to ensure we provided customers with the same experience that they would get on desktop," said Chris Rivett, Travel Expert at HotelsCombined. "Since then we have seen mobile bookings continue to grow year on year, while desktop bookings have decreased. We believe that this number will continue to rise as more and more people embrace a mobile or tablet as their primary device."

According to HotelsCombined research, hotel searches on mobile grew 137 percent in 2016, 25 percent more than seen on desktop.

"I think what travel and tourism means has evolved, and so have those experiences in a highly connected world," said Roman Kowalski, Vice President of Marketing at TravelGearLab.com. "The industry saw that first revolution 15 or 20 years ago, when planning your trip became something that didn't always require a travel agent, although certainly for some situations like cruises people often still want the best expertise. The deals were on Expedia or Kayak, and the affected industries - airlines, hotels, car rentals - all were forced to step up their own presence too."

Data analytics plays a growing role in understanding who your customers are and what they're going to want in travel experience. While many travelers are accustomed to mobile boarding passes and flight check-ins, those innovations are only the beginning.

In Europe, for example, the high-end Rimowa luggage company has launched a partnership with German carrier Lufthansa so that clients can essentially check their baggage without waiting because their cases are fitted with electronic tags. They also know where that bag is at all times, so the stress over running-late check-ins or lost luggage is a thing of the past. The app-enabled digital solution is also being tested with United and some regional airlines.

In the same way, hotels may already know which amenities an incoming guest is likely to prefer, and what beverage or cuisine options most interest them. That kind of personalized service is what many guests find exceptional - and all of them will come to expect - but it's also a smart revenue-generating move to understand the timing and customer preferences.

It's not that people don't want to talk to humans about their experience, although plenty of people prefer the ease and autonomy of mobile-driven solutions for choosing a flight and vehicle rental package. For many people, though, even routine business travel is enhanced by experiential encounters with unique cultures and people. They don't want to mediate that through technology, any more than they'd choose a chain restaurant instead of local cuisine at a well-recommended restaurant that captures the local flavor. What the cloud-based options are giving tourism companies the power to do, is to help facilitate those discoveries.

About Laureen Fagan
A senior PR counsel and thought leader, Laureen Fagan has 15 years experience as a media and PR professional, which includes her stint at CBS and Fox broadcast affiliates in the U.S., and in print and wire-service newsrooms in Chicago, Washington, D.C., and Jerusalem.

She received her MSJ from Northwestern University's Medill School of Journalism, and completed additional graduate study at University of Notre Dame in Theology / Hebrew Bible that includes French, Arabic and Hebrew study.

In addition to tech and business, Laureen creates informed content and deep analysis on international affairs, healthcare, culture and religion.

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2016 | 2015 | 2014 | 2013 | 2012
Testimonials
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
@SteveMar_Msft
 
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
@SOASoftwareInc
 
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
@Cnnct2me
 
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."

@Flexential


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

Join Us as a Media Partner - Together We Can Enable the Digital Transformation!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.

If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.

To get involved, email events@sys-con.com.

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