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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!

The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

We'll see you in New York!

Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• Nest Labs

The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!

The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.

@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.

Seven Ways to Mess Up with XML
Seven Ways to Mess Up with XML

A successful XML publishing project inspired this article. The project's leader, who claims that the financial return gained for his company "made his career" there, achieved success for two reasons: he focused on the right goals and executed the project in the right way.

This article focuses on two things: how to establish the right goals for an XMLbased publishing project and the most common mistakes made. We explore the topic by discussing how to go about it the wrong way.

Mistake #1: Plan too little
Everyone knows the importance of upfront planning, right? Yet, even though "everyone knows," we regularly see projects marred by inadequate and superficial planning.

Why does this happen? Two common reasons emerge. First, most people responsible for planning grew up with word-processing and desktop-publishing software. As a result, they typically think that implementing an XML-based system primarily involves a substitution of technologies and file formats.

In reality, using XML for publishing involves new and unfamiliar concepts - it's a true paradigm shift. Unless someone with XML publishing experience helps with the planning, you will likely invest too little in the upfront work.

Second, the decision to launch an XML publishing project can take too long (doesn't it always?). But because the deadline doesn't change, planning gets squeezed to leave more time for implementing the wrong thing. Dilbert cartoons routinely illustrate this problem quite effectively.

Complicating this problem, it's also possible to go overboard on planning. This occurs much less often, but it's still costly because it delays the realization of benefits. Six to eight weeks for planning is about right. If that's not sufficient, then you're probably making mistake #2.

Mistake #2: Try to do too much at once
Once bitten by the XML publishing bug, it's easy to identify opportunities for dramatic improvement everywhere in your organization. So much waste! So much redundancy! So much inaccuracy! How could we have been so blind?

But you must resist trying to change everything at once. Too many people, too many processes, and too many document types exist to tackle everything at once. Instead, start with one group, one process, and one set of related document types.

Some words of caution: make sure you take the long view when planning so that phase VII of your project works well with phase I. You don't want every phase to require going back and changing previously completed phases.

Mistake #3: Try to change too little
Here's a surefire way to fail: start with the aim of creating "minimum disruption." Sounds good - won't work. You want to leave the same tools and processes in place and get a different result? You don't want to affect anyone or change anything but you want to achieve great benefits?

No magic beans exist. If you want to achieve dramatic results, expect to make dramatic changes. Since people naturally resist change, you will need to sell them on the organizational and individual benefits of the changes.

Mistake #4: Try to automatically convert all existing content to XML
Here's one of the most dangerous misunderstandings in publishing: existing processes and tools produce information that is sufficiently consistent to allow automatic conversion to XML. No matter how many times we have encountered that belief - and no matter how insistently it is expressed - it is always wrong.

Word-processing and desktop-publishing tools survive precisely because of the flexibility and freedom they provide to authors. These product attributes are opposed diametrically to the primary purpose of creating XML content, which involves constraining the author to create content according to a set of rules.

Is it hopeless to convert existing content to XML? Not at all. Tools are available that can convert existing content to XML. But you must accept that manual cleanup will be required, so design your process accordingly.

If you're contemplating a one-time conversion of existing information to XML, that's a subject for another article. In this article, we're focusing on building a new system that uses ongoing conversions from word processors.

In such cases, for simple documents or simple content, the manual cleanup may be minimal and, therefore, reasonable. But for long, complex documents, the cleanup cost may be excessive.

You should carefully avoid presenting a cost justification for your system that depends on ongoing, fully automatic conversion of long, complex information to XML.

Mistake #5: Try to convert word-processing tools to XML editors
We have seen companies waste millions of dollars building applications on top of word processors in an attempt to force authors to conform consistently to a set of rules. Why? Because the tools do not provide the architecture that absolute conformance to a data model requires.

Fortunately, word processors and desktop-publishing software are becoming increasingly XML-aware and a few are even XML-capable. These tools offer a greater chance of success, especially if you arm yourself with expert assistance to dissect vendors' claims.

We'll explore this topic in greater detail in a future article.

Mistake #6: Set up too many rules
We're referring to the data model - the DTD or schema - that guides the author in creating and editing content. Two dimensions exist to the problems of "too many rules." First, the data model is too restrictive, and second, the data model has too many tags.

Many novices begin by designing highly restrictive data models with lots of tags. Such data models involve too many subsequent changes, which cost time and money, and require authors to spend a long time learning them.

To make a model overly restrictive, you would be very careful about limiting where tags can be used and how they can be used. For example, you may decide that a <part number> tag can appear only in a <paragraph> tag. But later you may realize that you have to allow a <title> tag to contain <part number> as well. And then you'll find still more places where you need to be able to use <part number>.

To create a problem of too many tags, give authors somewhere between 200 and 300 tags to learn so that they reach their maximum productivity just about the time that they move on to another job. If you want an overly broad generalization, shoot for 30 tags.

Mistake #7: Use too many moving parts
The problem with too many moving parts is that you must do a lot of work to choose them, integrate them, test them, and keep them all working.

In traditional publishing processes involving a lot of manual work, a problem usually doesn't erupt. Many moving parts may exist but human intervention integrates them and keeps the whole machine working. For example, contributing authors may use word processors while the technical publications department uses desktop-publishing software and manually imports the word-processor files as needed.

In an XML publishing system, however, one of the goals is to eliminate human intervention and make everything work together automatically. Fulfilling this goal requires tight integration among the various software products.

XML publishing systems must also deliver more functionality and productivity than the traditional systems they replace, so a key project requirement usually includes the execution of a content management system as well.

No single vendor offers a complete system that delivers all of the functionality needed in support of every type of content. That leaves customers with the task of selecting vendors for each piece of functionality needed.

The short answer is to limit the number of vendors involved - choose enough to accomplish your goals (both immediate and future!) but no more. The long answer is to get some expert assistance to help you match your current and future needs with the products available.

About PG Bartlett
PG Bartlett is vice president of product marketing at Arbortext, where he is responsible for corporate positioning, marketing strategy, and product direction. Bartlett joined Arbortext in 1994, bringing more than 18 years of experience in both technical and marketing positions at leading-edge high technology companies. He is a frequent presenter at major industry events and has been invited to speak and chair sessions at Comdex, Seybold Seminars, XML conferences, AIIM conferences, and others.

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Reader Feedback: Page 1 of 1

A few ruminations on your article;

Planning instead of building is an age old concept in software ( as well as buildings ), which with every passing month seems to be reiterated in one passing methodology fad or another.

Most of the points you raise are generally applicable to 'all things' software. I would respectfully point out that there are a few other, possibly more important issues when designing with XML.

I will list some further alternate ways of messing up with xml;

- not recognizing the differences in relational vs hiearchical data; for 20+ years RDBMS have been king....

- not identifying document centric vs data centric data in one's usage of xml

- XML should be human readable, the moment it becomes opaque to human inspection....the moment it becomes hard to debug/read/see if its correctly doing its job

- dont be afraid to cook your own xml vocabulary, but always look around to see if someone else has done it before you. We see too many people replicating effort, where enhancing an existing xml vocabulary is much less effort

- just because you like XML, don't force a declaritive processing model on all your publishing processes, sometimes its easier to just pass a filter through all of your data using classic parser techniques; hybrid approaches tend to be more successful then 'golden hammer'

- dont force XML on domain experts, if they are comfortable with existing methods, then just take their output and xml'ify it at the end of the publishing workflow

- recognize that the biggest impact of XML is Unicode, Ubiqitous usage, and the sheer utility of an easily understandable short term data format

- early taxonomisation of xml is a pitfall, there is little need to initially absolutely define a vocabulary with all the expressive power of XML Schema.

- Publishing can reflect pipelines of processing, take a look at existing XML Application servers...I see many people replicating functionality where Cocoon, AxKit, or Ant maybe appropriate.

and lastly use xml:lang.


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2016 | 2015 | 2014 | 2013 | 2012
This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
How does Cloud Expo do it every year? Another INCREDIBLE show - our heads are spinning - so fun and informative."
Thank you @ThingsExpo for such a great event. All of the people we met over the past three days makes us confident IoT has a bright future."
One of the best conferences we have attended in a while. Great job, Cloud Expo team! Keep it going."


Who Should Attend?
Senior Technologists including CIOs, CTOs & Vps of Technology, Chief Systems Engineers, IT Directors and Managers, Network and Storage Managers, Enterprise Architects, Communications and Networking Specialists, Directors of Infrastructure.

Business Executives including CEOs, CMOs, & CIOs , Presidents & SVPs, Directors of Business Development , Directors of IT Operations, Product and Purchasing Managers, IT Managers.

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Cloud is the motor for innovation and digital transformation. CIOs will run 25% of total application workloads in the cloud by the end of 2018, based on recent Morgan Stanley report. Having the right enterprise cloud strategy in place, often in a multi cloud environment, also helps companies become a more intelligent business. Companies that master this path have something in common: they create a culture of continuous innovation.
Eric Taylor, a former hacker, reveals what he's learned about cybersecurity. Taylor's life as a hacker began when he was just 12 years old and playing video games at home. Russian hackers are notorious for their hacking skills, but one American says he hacked a Russian cyber gang at just 15 years old. The government eventually caught up with Taylor and he pleaded guilty to posting the personal information on the internet, among other charges. Eric Taylor, who went by the nickname Cosmo the God, also posted personal information of celebrities and government officials, including Michel...
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In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker containers gain prominence. He explored these challenges and how to address them, while considering h...
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