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  Think Big – Now Think Even Bigger
  Join Us at Internet of Things at Cloud Expo, November 11-13,
at the Javits Center!

The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend Internet of Things at Cloud Expo in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be!

Delegates to Internet of Things at Cloud Expo will be able to attend eight separate, information-packed tracks:

  • Enterprise Cloud
  • Digital Transformation
  • The API Enterprise | Mobility & Security
  • DevOps | Containers & Microservices
  • Cognitive Computing | AI, ML, DL
  • Big Data | Analytics
  • IoT | IIoT | Smart Cities
  • Hot Topics | FinTech | WebRTC

There are 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

We'll see you in New York!

Day 3 Keynote at @ThingsExpo | Chris Matthieu, CTO of Octoblu
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu's platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
  Themes & Topics to Be Discussed

Consumer IoT
• Wearables
• Smart Appliances
• Smart Cars
• Smartphones 2.0
• Automation
• Smart Travel
• Personal Fitness
• Health Care
• Personalized Marketing
• Customized Shopping
• Personal Finance
• The Digital Divide
• Mobile Cash & Markets
• Games & The IoT
• The Future of Education
• Virtual Reality

Enterprise IoT
• The Business Case for
x IoT
• Smart Grids
• Smart Cities
• Smart Transportation
• The Smart Home
• M2M
• Authentication/Security
• Wiring the IoT
• The Internet of
x Everything
• Digital Transformation
x of Enterprise IT
• Agriculture
• Transportation
• Manufacturing
• Local & State
x Government
• Federal Government

IoT Developers | WebRTC Summit
• Eclipse Foundation
• Cloud Foundry
• Linux Containers
• Node-Red
• Open Source Hardware
• Ajax and the IoT
• Leveraging SOA
• Multi-Cloud IoT
• Evolving Standards
• WebSockets
• Security & Privacy
x Protocols
• GPS & Proximity
x Services
• Bluetooth/RFID/etc
• Nest Labs

The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Internet of Things Event!

The future of computing lies in these things. As computing takes a much more active role in our lives it will at the same time become much more invisible. Internet of Things Expo will address the challenges in getting from where we are today to this future.
The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.

@ThingsExpo Power Panel | The World's Many IoTs: Which Are the Most Important?
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, panelists discussed what things are the most important, which will have the most profound effect on the world, and what should we expect to see over the next couple of years.
Benefits of Attending the Three-Day Technical Program
  LEARNexactly why Internet of Things is relevant today from an economic, business and technology standpoint.
  HEAR first-hand from industry experts the common issues and requirements for creating a platform for the Internet of Things.
  SEE what new tools and approaches the Internet of Things requires.
  DISCOVER how to drive a distributed approach to the Internet of Things, where applications move to the data.
  FIND OUThow the vast volumes of new data produced by the Internet of Things provides a valuable new source of business insight through advanced analytical techniques.
  MASTER how the ongoing development of smart cities, cars, and houses will enhance connectivity infrastructure.
Lunch Power Panel | Microservices & IoT- Moderated by Jason Bloomberg
In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetic, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.

Leading Linux to the Business Desktop
Thin-client computing accelerates the adoption of Linux

This article examines the issues and challenges of desktop Linux in moving toward mainstream enterprise adoption and how an innovative alternative business desktop solution, in the form of thin clients, is helping to lead the way toward market growth and adoption.

An increasing number of industry organizations and Linux vendors are driving the push toward widespread use of Linux as the preferred desktop operating system for personal and business computers. Whether it's to seek alternatives to licensing fees charged by popular desktop application providers, or to take advantage of the inherent security and manageability advantages of Linux, more companies are starting to consider desktop Linux strategies and implementations.

Linux servers are enjoying double-digit growth every year and according to IDC will reach a 29% market share of the entire server market by 2008. But desktop Linux has a long way to go. According to a recent IDC report, desktop Linux has been slow going - with only 2.3% market share in 2003 - and is not expected to increase dramatically in the next couple of years. Linux has really made its initial inroads and market penetration in the back-end server arena, where applications such as databases and Web servers reside. Companies have embraced Linux in this capacity to take advantage of the secure, manageable, affordable, and reliable nature of Linux servers relative to alternative operating systems.

To use the model of Geoffrey Moore, author of the popular book Crossing the Chasm, Linux at the server level seems to be crossing the chasm from the level of early technology adopters and innovators to mainstream adoption. Desktop Linux, however, is still in the early adoption phase due to significant existing investments and familiarity with popular and pervasive Microsoft Windows-based applications that challenge the rapid overall adoption of Linux-based client devices.

The fact is, desktop Linux is not just about PCs. The movement to desktop Linux is in part led by a rapidly growing thin-client market, in which a server-centric approach with attached thin computing devices at the desktop is providing a much more versatile, cost-effective, secure, and manageable IT environment. Accounting for more than 20% of the current worldwide thin-client market, which is outpacing PC shipment growth, Linux thin clients are becoming a popular choice as companies and organizations look to cut costs and fulfill Linux mandates.

What Is a Linux Thin Client Anyway?

Thin clients are broadly defined as devices that are connected to a server-centric computing environment such that applications and data are hosted centrally on a server rather than on the desktop device. Thin clients can run modern Web, Windows-based, and Linux applications, using this time-tested architecture that is more secure, manageable, affordable, and reliable than a client/server architecture (where data and applications reside on PCs spread throughout the organization). This is the simple beauty of server-centric computing. Figure 1 outlines the server-centric approach of a Linux thin client configuration.

It's a Heterogeneous World and Management Is Critical

Applied to the open source environment, Linux thin clients are designed to operate in a heterogeneous OS environment running multiple applications simultaneously. Linux thin clients can offer Windows, Linux, Java, text-based, or browser-based applications, delivering a manageable client unlike other desktop Linux configurations.

An essential element of Linux thin clients and their increasing market adoption is the fact that thin clients essentially function as network devices rather than "fat" clients, and as such are much easier to manage, configure, upgrade, and protect than Linux desktop PCs. In addition, due to the proliferation and popularity of Linux servers, IT departments understand Linux servers and how to manage them. Thus, the adoption of additional network devices in the form of thin clients is a simple integration that does not present an increased burden on management costs or resources.

Security Lock Down

Perhaps the most important advantage of a thin Linux configuration lies in the security advantages of thin clients in an open source environment. Unlike Linux desktop PCs, which run a variety of network services and local applications that are subject to viruses, attacks, and security intrusions, Linux thin clients do not house vulnerable applications at the desktop. In addition, Linux thin clients are in a "locked down" configuration, with no floppy drives, extraneous peripherals, or software downloads that can introduce additional security threats.

Reliable and Affordable

Another key benefit of the Linux thin client is that it is extremely reliable. Unlike PCs, thin clients have no moving parts such as fans, a hard drive, CD-ROM, or floppy drive.

When it comes to cost, according to a survey by TechRepublic, initial purchase price and licensing cost are the primary reasons businesses are motivated to deploy Linux servers. But when it comes to the Linux desktop, the difference in licensing cost is not as much, and hardware requirements are equal to a Windows-based PC. Additionally, the total cost of ownership (TCO) of a desktop Linux PC is not significantly lower than a Windows-based PC. In fact, a few research firms claim that Windows desktop PCs have a lower TCO than Linux desktops. Thin clients, on the other hand, help businesses save the licensing cost and also decrease the migration cost since they can easily integrate into an existing heterogeneous corporate infrastructure. Additionally, in thin clients the ongoing cost or TCO is minimized due to a longer hardware life cycle, virtually no need for software or hardware upgrade for at least 3-5 years, and no need for expensive desktop administrators.

The Right Fit for Linux Thin Client

Despite the advantages of a thin Linux architecture, it's not for everyone. Thin clients do support the needs of most business users in a much more affordable, reliable, and secure way. Let's first take a closer look at the broad definition of a desktop for the business environment. The Open Source Development Labs (OSDL) usage model is a good representation of business desktops. According to OSDL there are five different types of desktop usage:
  • Transaction workers
  • Technical workstation
  • Basic knowledge worker
  • Advanced knowledge worker
  • Kiosk
Each category of desktop user has a unique set of requirements. In the case of knowledge workers, security and reliability are critical factors. In the case of transaction workers, companies prefer not just secure and reliable desktops, but also an affordable and manageable desktop solution. Technical workstation users are particularly concerned about the availability of vertical applications on the Linux desktop, like CAD, CAM, development software, etc.

While the desktop Linux market as a whole is growing, there are certain elements missing in today's Linux desktop that are preventing its rapid growth.

For the transaction workers who use one or more fixed transaction applications for work such as help desk, customer service, order entry, inventory, etc., the thin client provides ideal access, manageability, and affordability for this particular type of user.

In the case of technical workstation users, the issue is lack of a wide array of vertical applications on Linux. Almost all manufacturers will make their application for the Windows desktop, but Linux is still struggling to gain popularity in all vertical markets. Thin clients are not the right desktops for this market. In fact, Linux desktops on PCs are well suited for technical workstation users, but we believe it will be at least 3-5 years until we see Linux-based technical workstations entering the mainstream.

In the case of knowledge workers and especially the "basic knowledge workers" that are using some transactional applications and basic office packages, thin clients are also well suited for functions such as an accounts payable clerk, a line manager, remote support, and field sales. The thin client provides secure, reliable access for these users.

And thin clients are especially well designed for a user group that OSDL categorizes under kiosks, or the occasional user workstation that is used to provide work-related access to either internal or external users. In this case, the thin client is a perfect fit, providing reliable access to a fixed set of information and applications in the form of a more sustainable and secure device that can be accessed by many different users.

A summary based on the OSDL usage model depicts the Linux desktop landscape and time for different categories to enter the mainstream (see Figure 2).

Conclusion: Building the Bridge and Crossing the Chasm

To wrap up, we are seeing a rapid movement towards thin clients on the Linux platform as more companies, organizations, vertical markets and global regions embrace the advantages of open source computing. We predict that in 2004-2005, thin clients will drive Linux desktops further across the chasm towards the mainstream. As Red Hat chairman and CEO Matthew Szulik put it in a recent article, "Our challenge will be challenging the way people have historically thought about having a fixed device. Our customers are now talking about thin clients, our customers are talking about accessing data from anywhere..."

"Thin clients present a cost-effective alternative to traditional desktop machines," said Bill Weinberg, open source architecture specialist for Open Source Development Labs (OSDL). "Linux-based thin clients provide a valuable tool for smooth migration to Linux in the enterprise, from data center to desktop and beyond."

As Figure 3 reveals, thin Linux will help speed the way to an overall enterprise Linux desktop movement offering significant advantages across a wide variety of users.

About Junaid Qurashi
Junaid Qurashi is a senior product manager at Wyse Technology, where he is responsible for research of open source market trends and defining products for the thin-client market. Junaid has more than 12 years of experience in the server-centric computing market. He earned a BS degree in computer engineering from Cal Poly, San Luis Obispo and an MBA from Santa Clara University.

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This week I had the pleasure of delivering the opening keynote at Cloud Expo New York. It was amazing to be back in the great city of New York with thousands of cloud enthusiasts eager to learn about the next step on their journey to embracing a cloud-first worldl."
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